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Moving Coffee
Richmond

Masha

While coffee in Sidama has long been exported around the world, it has only recently become an officially recognized region of Ethiopia. After an overwhelming 98.5% vote in favour of increased autonomy in a referendum in November 2019, the Sidama region was created in June 2020. It is the leading coffee producer in the country, accounting for over a quarter of the yearly production.

This coffee is sourced from Haile Estate, a farm in Yeppo VIllage, Sidama. It is owned and operated by Ethiopian Olympic champion Haile Gebrselassie. Gebrselasslie’s farm occupies 1,500 hectares and was a gift to him from the Ethiopian government for his outstanding representation of the country on the world athletic stage. Of the allotment, 200 hectares have been dedicated as forest conservation lands, with the rest set aside for coffee production with an environmentally sensitive focus—adhering to both Organic and Rainforest Alliance standards. It is carefully divided into 46 microlot farming areas to ensure full traceability of each variety. In addition to Gebrselassie’s environmental commitment, his farm offers local farmers in Yeppo Village opportunities to train in best agronomy practices and increase productivity and cup quality.

This coffee was decaffeinated through the Swiss Water process. The caffeine was extracted through a caffeine-free green coffee solution, while retaining the flavour components in the coffee beans. This process results in coffee that is 99.9% caffeine-free.

The resulting cup reminds us of raspberry, honey and mango.
While coffee in Sidama has long been exported around the world, it has only recently become an officially recognized region of Ethiopia. After an overwhelming 98.5% vote in favour of increased autonomy in a referendum in November 2019, the Sidama region was created in June 2020. It is the leading coffee producer in the country, accounting for over a quarter of the yearly production.

This coffee is sourced from Haile Estate, a farm in Yeppo VIllage, Sidama. It is owned and operated by Ethiopian Olympic champion Haile Gebrselassie. Gebrselasslie’s farm occupies 1,500 hectares and was a gift to him from the Ethiopian government for his outstanding representation of the country on the world athletic stage. Of the allotment, 200 hectares have been dedicated as forest conservation lands, with the rest set aside for coffee production with an environmentally sensitive focus—adhering to both Organic and Rainforest Alliance standards. It is carefully divided into 46 microlot farming areas to ensure full traceability of each variety. In addition to Gebrselassie’s environmental commitment, his farm offers local farmers in Yeppo Village opportunities to train in best agronomy practices and increase productivity and cup quality.

This coffee was decaffeinated through the Swiss Water process. The caffeine was extracted through a caffeine-free green coffee solution, while retaining the flavour components in the coffee beans. This process results in coffee that is 99.9% caffeine-free.

The resulting cup reminds us of raspberry, honey and mango.

Coffee origin

Country
Ethiopia
Region
Sidama
Variety
heirloom
Altitude
1650 - 1875 m
Farm
Haile Estate
Producer
Haile Gebrselassie
Process
swiss water decaf

Tastes like

🍓
raspberry
🍯
honey
🥭
mango

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